When fellow Bronx-native, July Quin, released his 2017 come back single, “Luh You,” the indie hip-hop scene couldn’t have imagined what the smooth crooning, lyrically gripping and self-producing emcee had up his sleeves. For an emcee that embodies the borough’s grit and hustle, 2019 rang out as an aggressive campaign with newly released singles, live video & in-studio performances and a digital push that engaged both new and current listeners on his socials – a rallying cry for July’s 2020 debut album “Wild Eyed Child.”

His most recent songs to date have already given buzz to his 2020 project with the release of, “Dying is Expensive (’19 RMXs),” a three-singled EP of re-produced and re-mastered works that embodied the creativity set-off by Quin in 2017. We invited July, and his team, to perform/record the live video session of the “Singles” at The Fox Hole – our DIY basement and performance space for local bands, musicians, touring bands, rappers and DJ’s – and a new home for The Bronx music scene.

July Quin spittin’ the truth live at The Fox Hole. Photo courtesy of Angel Photography.

With the recent purchase of a Launchpad Pro, and Abelton music software for his in-studio and live music performances, July shot (in just one take I might add) his first ever Abelton Live/Launch Pad performance with the help of his friends Derek Aurelius (local Bronx lyricist/poet) and Sergio Reyes (photographer/videographer).

Consisting of three songs, “Matilda’s Brujeria (Freestyle),” “Waters” and “Day Dream (Feat. Derek Aurelius), July’s Abelton Live performance illustrate his strength in production, lyricism and engineering that capture the essence of the young emcees craft and savvy approach to music. His innate ability to adapt, and find new ways of expressing his creativity, is vividly displayed with every Launch Pad key stoke, gorgeous melodies and razor-edge bars. With both humor and charm, July shined masterfully on camera with every hook, dashing personality and soothing vocals.

Watch July Quin’s first ever Abelton Live/Launchpad Pro performance session at The Fox Hole below – playing now on YouTube and throughout July’s socials. Make sure to follow, and listen, to July Quinn on Spotify, Apple Music and all other music streaming platforms.

July Quin’s first experience using & recording in Ableton Live while performing with the Launchpad Pro. 3 records. Back to back. All in one take. Live at The Fox Hole.

For more information on how YOU can showcase your live performance at The Fox Hole, contact us below.

July Quin

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Danielle Minch at guitar during our #WomenInRock show. Photo courtesy of Kevin Vallejos.

We launched our very first “Women In Rock” show at The Bowery Electric’s last week, featuring some of the rising female-led bands that are re-defining today’s independent music throughout New York City.

Singer-songwriter/guitarist, Nessa Dove, kicked off our show with a vibrant performance that filled the Map Room with airy licks, sonic rips and electrifying strings, drawing audiences towards the dimmed-light Map Room on that dreary Tuesday night. The Queens-based musician was inviting, gripping and energized with heavy doses of rhythm and soul. Performing songs from her latest EP “Here We Go,” as well as upcoming music releasing later this summer, Nessa portrayed a mean guitar play, catchy vocals and indulging arrangements that blended the genres of alternative, blues and pop for us to experience beautifully on stage. Her performances to the smooth riding titled EP song “Here We Go” and the rock heartbreaking tune “Last Cigarette” left us captivated and mesmerized by Nessa’s firm, yet delicate strings, soft melodies and easy-riding rifts.

Nessa Dove on vocals at our #WomenInRock show. Photo courtesy of Kevin Vallejos.

Multi-instrumentalist, Katie Zaccardi, was the second act on our bill that provided us with a gentle performance bounding the elements of indie-folk, country and alternative beautifully together. Her crooning vocals and compelling lyrics expressed vibrantly on stage, as she played alongside her four-piece band performing some of her new songs and selected covers throughout the set. Equipped with a unique alternative sound that mirror the pillars of Americana and alternative-folk music, Zaccardi’s musicianship and songwriting ability were illustrated profoundly through her songs “Cave” and “Crazy.” Both compositions were a testament to Zaccardi’s artistry, dynamic lyrics and quilted arrangements stuffed with pop and rock mixtures.

Katie Zaccardi crooning the night away at our #WomenInRock show. Photo courtesy of Kevin Vallejos.

Talullah Ruff and Behind The Façade closed out the night with a dazzling rock and singer-songwriter finale that wowed the Bowery Electric audience to their feet. Talullah’s vocals and play on the keys was elegant, mesmerizing and hauntingly glowing. Her detailed compositions and heartfelt songwriting hushed the Map Room crowd, as she performed graciously with an uncanny approach that was gentle, collected and refine. As confident as she was anxious, Talullah expressed her artistry with a measured sense of love and reflection through a unique piano and bluesy alternative sound. Her performances to “Hungry” and “In Love With My Paper Skin” flowed majestically throughout the quiet space with powerful harmonies and beautiful keys.

Talullah Ruff on keys at our #WomenInRock show. Photo courtesy of Kevin Vallejos.

Female-fronted alternative-pop and rock band, Behind The Façade, headlined our “Women in Rock” show with an all-star jam fest that had Map Room audiences on their feet, bobbing their heads and pumping their fists. Straight from the inner boroughs of New York City, Behind The Façade provided an awesome show-stopping experience that filled the Bowery Electric with ear-shattering amps, ferocious rifts and explosive beats. The hardcore punk-pop band howled loudly through our ears offering a rush of crushing attitude, absolute command and daring confidence.

The band’s lead vocalist/guitarist, Danielle Minch, put on a superb performance for us with clean and rejuvenating vocals, entrenched guitar play and thriving lyrical ability. Danielle maybe small in stature, but it’s her demeanor and musicianship that maintained a grand and invigorating presence on stage that magnified the band’s dominating poise and tenacity. Guitarist Louie Baerga and bassist Nick Quiles provided the backbone to the band’s wild and airy presence. Baerga’s energized performance on strings and reverberating vocals were exhilarating: a perfect one-two punch and pairing to Danielle’s dynamic presence. Along with drummer Christian Estrella, the band kept jamming throughout the set – never letting the energy suck out of the room. We all were trapped to BTF’s realm of punk-infused pop and heavy-hitting rock music.

Danielle Minch and Louie Baerga on vocals. Photo courtesy of Kevin Vallejos.

Nick Quilles on bass and Danielle Minch at the mic. Photo courtesy of Kevin Vallejos.

Christian Estrella on drums at our #WomenInRock show. Photo courtesy of Kevin Vallejos.

The band’s performances to “Good Intentions,” “Hypochondriac” and “Things to Believe In” was a roaring amplified diary that put us in the middle of a late afternoon Vans Warped Tour set or an evening jam fest from the old Bronx Underground days. The sonic echo that pulverized the Map Room speakers was tantalizing and made us hungry for more, as we lost ourselves to the adrenaline and electrified velocity of alternative-punk music.

With the lasting presence of female-fronted bands in the independent music scene, female artists have always adopted a unique approach with how they have merged their various genre and songwriting skills. Whether it’s through early 90’s punk, southern blues, powerful ballads or mid-60’s activism, these female icons have been able to adopt a holistic sound that has re-defined the way we view and listen to music both then and now in today’s evolving society.

The artists who performed during our #WomenInRock show exemplify not only poise, confidence and charisma, but more importantly that quality musicianship goes beyond sex, gender, ethnicity or background. Their unconventional sound spans across genres to develop a hearty following of fans that fall in love with the artist and their music just the same. With future records, bigger shows and more touring to come, it's safe to say that these musicians will undoubtedly hold their spot in the New York City music scene with much more to come.

Behind The Façade | Facebook | Twitte r

Instagram | YouTube | Apple Music

Talullah Ruff | Twitte r

Instagram | SoundCloud

Nessa Dove | Facebook | Twitte r

Instagram | Band Camp | SoundCloud

Katie Zaccardi | Facebook | Twitte r

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